Save the date for #Obsession: The Industry’s First Customer-led Growth Conference, coming to you live and in-person from San Francisco on June 14-16, with an immersive digital experience on June 15!
Early bird rate (30% discount) ends May 20!
As B2B marketing continues on its path of transformation, one of the interesting discussions we’re having is around the concept of Community. Because, while Community as a means of gathering your customers around a shared goal has always been valued by SaaS leaders, in the CLG movement, Community is becoming all-powerful. Here’s how Customer Marketers relate differently to Community.
With the Customer Marketing Manager role rising in popularity, it’s time to start thinking strategically about how we market post-sale.
We believe that leading B2B brands are Customer driven! Engaging their customer base, listening & improving, leveraging customer market insight and building trust and advocacy. Research backs that.
Companies that turn their CUSTOMER into PARTNERS create network effects and sustainable growth by leveraging their un-tapped crowd.
For B2B companies this is a wake-up call to become customer-centric, embrace the opportunity within your customer base, and build a brand with your customers, not for them. Crowdvocate is here to help with best practices and our holistic Customer Marketing platform.
Leading a marketing agency and coming from a channel background I felt something is broken in B2B marketing. 95% of marketing spend focused on prospects = demand generation, while the customer base is ignored. That isn’t sustainable I thought .
”Why can’t companies see their customers as their PARTNERS, why can’t marketing generate growth post-sale at scale?”
In mid-2017 we took on the mission to change that and build the first Customer Led Growth platform! We’re inspired to change B2B marketing for better – for customers.
help customers achieve their goals and experience personal success.
make it great enough, and move on to create more.
work together, own your initiatives, get sh*t done
always be learning,
be truthful, and smile
we’re here to make a change,
tech is dynamic - enjoy it!
Co-Founder & CEO
“I truly believe time has come to re-structure marketing and audience engagement. Think customers and employees first!”
Gal is a savvy cross-industry marketer and customer first advocate. Leveraging his 18 years of B2B sales & marketing experience in global tech companies, he visioned a different way technology can impact B2B brands strength and business growth.
Co-Founder & CTO
“Technology touches employees and customers daily. I love automating these touch-points for true engagement and a great brand experience.”
Gal is a code enthusiast, designing made-easy advocacy automation. With over 20 years of development experience, combing mobile, enterprise software and gaming, Gal structured Crowdvocate to be used by any team in any industry. A DIY tool to generate advocacy.
Let Crowdvocate help you and your company step into the future of automated customer engagement marketing with confidence. Click the calendar above to set up a call with us now.