Welcome to Crowdvocate
We believe that leading B2B brands are Customer driven! Engaging their customer base, listening & improving, leveraging customer market insight and building trust and advocacy. Research backs that.
Companies that turn their CUSTOMER into PARTNERS create network effects and sustainable growth by leveraging their un-tapped crowd.
For B2B companies this is a wake-up call to become customer-centric, embrace the opportunity within your customer base, and build a brand with your customers, not for them. Crowdvocate is here to help with best practices and our holistic Customer Marketing platform.
Leading a marketing agency and coming from a channel background I felt something is broken in B2B marketing. 95% of marketing spend focused on prospects = demand generation, while the customer base is ignored. That isn’t sustainable I thought .
”Why can’t companies see their customers as their PARTNERS, why can’t marketing generate growth post-sale at scale?”
In mid-2017 we took on the mission to change that and build the first Customer Led Growth platform! We’re inspired to change B2B marketing for better – for customers.
Co-Founder & CEO
“I truly believe time has come to re-structure marketing and audience engagement. Think customers and employees first!”
Gal is a savvy cross-industry marketer and customer first advocate. Leveraging his 18 years of B2B sales & marketing experience in global tech companies, he visioned a different way technology can impact B2B brands strength and business growth.
Co-Founder & CTO
“Technology touches employees and customers daily. I love automating these touch-points for true engagement and a great brand experience.”
Gal is a code enthusiast, designing made-easy advocacy automation. With over 20 years of development experience, combing mobile, enterprise software and gaming, Gal structured Crowdvocate to be used by any team in any industry. A DIY tool to generate advocacy.