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An Introduction to B2B Communities

Learn about the ins and outs of running a successful B2B community and achieving digital engagement at scale with this quick guide. 

Table of Contents:

  • Why have a B2B Community?
  • What are the core functions? 
  • Keys for Success
  • Community KPI’s 
  • Community best practice examples
  • Customer Marketing, Advocacy & Community – Better together
  • Adding insights & advocacy to community journeys