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Webinar: How to create genuine advocacy for B2B companies

In this webinar you’ll learn how companies can cultivate brand advocacy, and actions for B2B companies identify and cultivate advocates.

We are joined by David Meerman Scott, Business Growth Speaker, Marketing strategist and Author. The webinar is based on David’s new book – Fanocracy: Turning Fans into Customers and Customers into Fans.

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About our speakers:

Gal Biran

Gal is the Co-founder and CEO of Crowdvocate, and a Customer Marketing evangelist. In 19 years of B2B sales & marketing experience in global tech companies, Gal realized marketing is broken! He envisioned a new way technology can impact B2B sustainable growth, and it starts with your customer base 🙂

David Meerman Scott

David Meerman Scott is an American online marketing strategist. David’s books and blog are must-reads for professionals seeking to generate attention in ways that grow their business. He is author or co-author of ten books - three are international bestsellers. The New Rules of Marketing & PR, now in its 5th edition, has been translated into 27 languages and is a modern business classic with over 350,000 copies sold so far.